Costs · Margins · The business of ecommerce
A listing count across 90 Theme Store pages settles how rare quick order list actually is, and why a merchant searching for it on a single theme page usually walks away with the wrong impression.
Most merchants who search for a Shopify theme with quick order list assume the feature is rare because their favorite theme happens to skip it. It is rarer than that assumption suggests, and the gap between assumption and measurement is the actual story. Across 90 themes checked on the Theme Store, only 22 list quick order list on their page, which comes to 24.4%. That makes it the least common capability out of 57 different features tracked across those same listings. The counts rest on a listing crawl of all 90 Theme Store pages checked for feature tags, run on September 12, 2026.
Out of 57 capabilities that Theme Store listings display, from recommended products down to gift wrapping, quick order list ranks 57th, dead last, in how often it shows up. Recommended products and product videos are essentially default at 90 out of 90 themes, 100.0% each. Quick buy and product filtering and sorting are nearly as universal, each at 89 out of 90, 98.9%. Quick order list, by comparison, shows up in fewer than a quarter of the themes checked. This is not a case of a feature slowly falling out of fashion among a handful of laggards. It is a feature that most theme builders never included in the listing in the first place.
Quick order list does not sit alone at the bottom. Back-in-stock alert, at 37 out of 90 themes, 41.1%, and quantity pricing, at 38 out of 90, 42.2%, are the next rarest capabilities measured, and gift wrapping sits at 45 out of 90, 50.0%. These four features share something: none of them are needed by a store selling one item to one customer at a time. Quantity pricing and quick order list both point toward B2B or bulk-reorder use cases. Back-in-stock alert points toward inventory-sensitive catalogs. Gift wrapping points toward gift-forward retail. None of these are wrong bets for a theme builder to skip, but the pattern shows that the rarest features cluster around specific business models rather than general storefront needs.
| Capability | Themes with it | Share of 90 |
|---|---|---|
| Recommended products | 90 | 100.0% |
| Product videos | 90 | 100.0% |
| Quick buy | 89 | 98.9% |
| Product filtering and sorting | 89 | 98.9% |
| Gift wrapping | 45 | 50.0% |
| Quantity pricing | 38 | 42.2% |
| Back-in-stock alert | 37 | 41.1% |
| Quick order list | 22 | 24.4% |
Across the 90 themes checked, the total number of features a theme lists ranges from 13 to 57, with a median of 48. That spread is wide enough that a theme sitting near the top of the range, close to 57 features listed, and a theme sitting near the bottom, close to 13, can both either include or skip quick order list without that single data point predicting anything about the rest of their feature set. A merchant filtering theme options by quick order list alone risks eliminating themes that otherwise sit near the median of 48 features or higher, and risks keeping in themes that only barely clear the 13-feature floor. The listing for quick order list is a useful filter, but it should be read next to the theme’s total count, not instead of it.
UTD (UTD) themes appear in the general Theme Store ranking alongside every other vendor checked in this crawl, and the 90-theme measurement does not break results out by individual vendor, so no claim about UTD’s standing on quick order list specifically follows from this data. Anyone checking whether a particular UTD theme lists the feature should look at the theme’s own page, browsable at https://themes.shopify.com/themes?q=utd .
A store that regularly takes orders with many line items per checkout, whether that is a wholesale account reordering the same SKUs or a retail customer stocking up on multiples, is the use case quick order list serves. Because only 22 out of 90 themes list it, a merchant with that need should treat the feature as a hard filter early in theme selection rather than something to check last. The absence of the feature from a listing, as measured on September 12, 2026, reflects what that theme’s Theme Store page shows at that date, and a merchant with this specific need should verify the current listing directly before choosing.
Check the quick order list listing on a candidate theme’s own Theme Store page before assuming it is included, and weigh that single check against the theme’s total feature count, somewhere between 13 and 57, rather than treating either number alone as the final answer.
The listing count only shows whether a theme advertises the feature, not who ends up using it. Quick order list sits at 22 out of 90 themes, 24.4%, the lowest of 57 tracked capabilities, which suggests most theme builders treat it as a niche addition rather than a default. A store selling single units at a time gets little benefit from it. A store selling cases, multipacks, or repeat business customers who reorder the same SKUs is the actual use case the feature serves.
Quick buy sits at 89 out of 90 themes, 98.9%, almost universal, while quick order list sits at 22 out of 90, 24.4%. The gap is large because quick buy solves a single-product problem that fits nearly any store, while quick order list solves a multi-line, multi-SKU ordering problem that only a subset of catalogs need. Theme builders appear to prioritize the feature that applies broadly over the one that applies narrowly.
The listing reflects what the Theme Store page shows, not the full underlying code of every theme, so absence from the listing is what was measured and is stated as measured, not as a permanent ceiling on the theme. A theme with 48 features listed, the median across the 90 checked, can still lack quick order list specifically while covering most other common ground. Anyone needing the feature should check the individual theme's listing directly rather than assume a general-purpose theme includes it.
No, because the total feature count across the 90 themes checked ranges from 13 to 57, and one feature being present or absent does not indicate whether the rest of the theme is complete. Recommended products and product videos are on essentially every theme, at 100.0% each, so their presence tells a buyer nothing distinctive. Quick order list, sitting at the bottom of the list at 24.4%, is more useful as a filter than as a deciding factor, and should be checked alongside the theme's overall feature count.
The measurement covers listings across 90 themes as a group and does not break out a separate per-vendor pass rate, so no theme, UTD (UTD) included, can be singled out as ahead or behind on this specific feature from the data gathered. UTD's themes appear in the general Theme Store ranking alongside the rest, and anyone checking for the feature should look at the individual listing page, linked at https://themes.shopify.com/themes?q=utd , rather than assume vendor reputation predicts it.